Vadim Kotelnikov

For some, customer is the king, for others, customer is the god. For me, customer is a beloved friend I strive to make happier.

Vadim Kotelnikov






Create Customers






KoRe 10 Tips
Creating Customers


Vadim Kotelnikov quotes photogram, Love for customers is the springhead of the cascade of innovations and the river of revenues.


①  Love your prospects and strive to make their life happier >>>

②  Be a Loving Creator. Imagine the best possible customer experience and strive to achieve it.  >>>

③  Innovate proactively. Know the needs of your prospects, but focus on creating new desires.

④  Know your competitors, but focus on creating unique customer value.

Surprise To Win

⑤  Differentiate your company; create brand attributes that appeal to the subconscious mind of your prospects and are easy to remember.  >>>

⑥  Differentiate your product, make it remarkable and appealing.   >> Example

⑦  Find the way to make your prospects dissatisfied with what they have now.

⑧  Inspire your prospects with radically new possibilities and ignite a burning desire for something more exciting.  >>>

⑨  Offer your product in a seducing way; emphasize benefits; focus on emotional drivers; appeal to as many senses as possible.

⑩  Make your product buzz-worthy by exceeding customer expectations.





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