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Help Your Customers Succeed
→
Value
Innovation
Be a HOSTer
‒ Help Others Succeed and Thrive.
Helping others succeed is a the most direct way to your
greatest success.
Love your
customers and strengthen your bond with them to
grow your mutual accomplishment. Your customers are
concerned about their own success, not yours. They seek
out products and producers that are best able to satisfy
their requirements.
So empathize with your customers.
Listen to them,
observe them if you want to understand
what they need and to help them succeed.
Invent new things and engage your
customers in the process of developing products that are
most beneficial to them.
>>>
Sell
by
helping customers succeed. Demonstrate how what you
offer will help them
solve their problems, achieve their
own goals, and feel better.
Differentiate your value
offerings so that your prospective customers understand
that the benefits you offer them are unique. When you do
that, you also establish yourself as an authority in
your industry, someone who is knowledgeable and
trustworthy.
Engage
emotionally with your clients, make buying from you easy
and fun, and
your profits will grow.
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Disruptive Innopreneur
→
6+6 Engines
of an Entrepreneur
Create a daring
entrepreneurial vision.
The bigger market you disrupt the more
revenue you generate.
Yes, it’s
difficult to disrupt and monetize at the same time, but if you shake an
industry up, disrupt a really big market, ultimately really big business
will follow...
>>>
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Innovation Jokes
>>
Turning Problems to Opportunities
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"Strategic Game: Smart is Dumb"
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"Three Legged Chicken"
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