KoRe 10 Tips
How to make the most of
your social media
❶ Prepare your marketing
materials in a way that makes reading or talking
brand entertaining, fascinating, and
the successful marketing strategies of your
competitors and other great social media marketers.
Create attractive headlines
and provide people with
content that interesting,
not just promotional.
❸ Stay consistent with your
core marketing message, but diversify your content, mix it up, create a social
content cocktail to achieve more traffic,
engagement and conversions from your
people, create a true community. Interact with your
followers and fans.
❺ Design marketing
activities in such a way that it will give people an
talk about your product or service.
❻ Show that you are
accessible by allowing people to ask questions and
❼ Address issues in a
professional manner. When you comment on others' posts,
keep your comments short and to the point.
❽ Let other people shine –
almost every your fan is primarily a great fan of
him- or herself. >>
❾ Cultivate opinion leaders
and get them to spread information about your
product or service to others in their communities
❿ Remember that social media
is first of all social. Don't use social media
platforms to hard sell anyone. Abandon the "push"
mentality as it's the quickest way to get unliked,
unfollowed, and untrusted.
About Social Media Marketing (SMM)
Social media is quickly becoming the primary way content
SMM refers to the process of
brand marketing and gaining
website traffic or attention through social media
SMM programs usually center on efforts to create content
that attracts attention and encourages readers to share
it with their social networks. The resulting electronic
word of mouth (eWoM) refers to any statement consumers
share via the Internet about an event, product, service,
brand or company. When the underlying message spreads
from user to user and presumably resonates because it
appears to come from a trusted, third-party source, as
opposed to the brand or company itself, this form of
marketing results in ‘earned media’ rather than ‘paid