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VIRTUOUS ENTREPRENEUR
entrepreneurship is still widely
viewed as a business phenomenon
which bases its claim to be a key
contributor to social good on
economic grounds only
the social good against which
entrepreneurship success is measured
is defined in terms of a broader
notion of human flourishing derived
from virtue ethics theory. Virtue
ethics as a moral theory emphasises
positive traits of character shown
by habitual action which fit those
who have them to lead good lives in
terms of a particular notion of
professional excellence.
In this paper, the writers argue,
with reference to virtue ethics,
that new measures of success are
needed for entrepreneurship, which
take into account the key
professional concerns, beliefs and
features of entrepreneurship. The
roles and responsibilities of
entrepreneurs enable them to
contribute to society in ways that
go beyond economic achievements,
thus achieving the broad goal of
entrepreneurship, human empowerment
through opportune innovation,
risk-taking and creativity. Having
described these specific roles and
responsibilities and how they inform
the development of a regulative
ideal which influences moral purpose
and action, the paper goes on to
explore the question: what traits of
character constitute the
entrepreneur who will be well
equipped to achieve success as
defined? A range of traits which
might contribute to entrepreneurial
success such as creativity, courage
and toughness are suggested and
described. The entrepreneur who has
these attributes will be an
excellent practitioner: one who
embodies qualities of character
which contribute to the achievement
of the proper goals of
entrepreneurship.
Entrepreneurial Drivers
Growth, Achievement
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❶ |
To follow a great noble
passion,
to do
what
one loves to do |
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❷ |
To pursue an inspiring
entrepreneurial vision and a
big dream |
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❸ |
To
lead the market
proactively, to
create,
invent,
innovate, nurture and develop
new
→
great solutions,
amazing products, services, and
technologies
>>> |
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❹ |
To seize
→
discovered opportunities and build something of global significance |
|
❺ |
To find
adventure and excitement; to
learn, research, analyze |
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❻ |
To
→
make a difference,
achieve success,
create wealth and earn recognition from those who matter |
Entrepreneurial Drivers
Humanity, Spirituality
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